Relationships are Built on Trust

I love the ” Beauty ” business. I have been in it for over 35 years. Everyday we get to encourage, care for and make our clients look and feel beautiful.

But owning and operating  a salon  comes with its own set of peculiarities. We step over into the professional yet personal aspect in the relationship. Can you think of any other business that touches you the way we do? Okay, maybe your doctor or dentist,  but does he or she know where your new favorite spot is for dinner, where you got those killer shoes, what you are binge watching on Netflix,   or where you are planning your summer vacation?  I did not think so. We know your hopes, dreams and secrets. Here is a secret about us that  I bet you did not know.  One of the hardest things  our industry  struggles with is pricing. Yes, pricing. The talk of a price increase in a salon can cause a stomach ache like a shy kid being dropped off  at summer camp. You are our “friends” and we do not want to charge our ” friends” more.

That is why I wanted to write this blog to be open and transparent about how a price increase can make us feel. Yes,  we are a ” feel good” industry , but we are also a business that takes pride in the way we run our company and takes care of our valuable team members. After all relationships are built on trust and our team trusts me to take good care of them so they can take good care of you.

Here is a letter I sent out to all clients subscribed to our email.

The Studio’s Core Values are:

  1. Family
  2. Trust
  3. Integrity
  4. Education
  5. Fun

We live out our values everyday at work in all systems and operations.

Relationships are built on trust. That is why I am writing you. Effective August 1st The Studio and Studio R3 will have a price increase. In keeping with the value of integrity I wanted  to make sure you had the opportunity to plan this expense in advance. If you have specific questions regarding your services please reach out to our guest care team for assistance.

 

We are a company that lives and adheres to  a budget and we work to keep our company healthy and prosperous to secure the best and most talented team around.  We do this by offering competitive hourly wages and no commission is EVER paid on services or product sales, paid vacations, 6 weeks  paid maternity or adoption leave, 401K, bonus pool profit sharing, continuing education, and our newest benefit health insurance.

 

We are also a company that believes we can change the world. We do this by having global partnerships with Aveda, sponsoring a cosmetology  student in Cambodia to learn a new trade to do our part to end the horrors of human trafficking. We give back to our community, schools and universities and support many local charities.

 

We take stewarding our resources seriously. We hope to continue earning your trust with the services you receive  and with every dollar you allow us to earn.

Thank you for giving us the opportunity to serve you.

 

Respectfully,

Lisa Cochran

Chief Inspiration Officer